Imabari Shifuku Towel Plum Dyed / Face Towel 2-Piece Set / In Wooden Box
It is dyed in a subtle plum color using dye extracted from the plum tree, which has long been popular as a good-luck charm. The set is perfect for celebrations, with red and white towels, a string, and a bell, which is believed to bring good luck because it is believed to "bring happiness.

In keeping with the name "bliss," the design incorporates the auspicious colors of gold and silver. The lid of the wooden box is stamped with gold foil, and the label is made of pearl paper and gold string to create a dainty design that shines elegantly.


The pile yarn (looped part) is made of specially ordered "bliss yarn. For the raw cotton, we use selected cotton with longer fiber length, suppleness, and luster compared to ordinary cotton. The raw cotton is gently twisted into yarn using a sweet-twist method, and the yarn is woven to create a long, soft pile that touches the skin.
| Awarded year | Good Design Award 2017 |
|---|---|
| Manufacturer | Styrem Takisada Osaka Co. |
| Designer |
Kenji Hirai, Styrem Takisada Osaka Corporation , Noriko Ikeda, Atsumi Tanaka, Ritoko Yamada, Kana Yasui, Akari Taniguchi Abe Design Pro Corporation Shinzo Abe |
| Wooden box size | 14,5 x 27,5 x 9 cm |
| Set includes | 2 face towels approx. 34 x 75 cm |
| Material | 100% cotton |
| Color | Red and white |
| Country of production | Japan (Imabari) |
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